Coming off the release of “Somebody to Love,” Seattle-based pop icon Envi Jordan has unveiled his latest single, “WooHoo,” with a bright, cheery music video to match. The earlier single was a melancholy number about longing and loneliness, so it comes as a surprise that this latest is an upbeat, synth-pop summer tune.
The music video opens with Jordan riding a flamingo inner tube, with the narration setting the theme. Synthesizers then kick in, building up to the raveable instrumentals and beat drops that signal the chorus. Throughout the video, we see Jordan at various landmarks in downtown Seattle, such as the Great Wheel at Pier 57, Cannonball Arts, and even a roof overlooking the weird, eleven-story Central Library.
Despite being released near the tail end of summer, the song is a must-listen for Queers trying to get their summer joy soaking up the sun and making memories at the beach before the seasonal depression sets in. The video itself encapsulates the spirit and pride of Seattle, as Jordan dances along, existing as one's true self, without a care in the world, in the city where one can do exactly that.
Of course, Jordan can’t take all the credit, as this video would not be possible without Seattle-based director Jay Jackson’s expertise and collaboration.
“WooHoo” is very much about throwing caution to the wind and enjoying oneself. As Jordan explains, it is the antithesis of “Somebody to Love,” in that it is about being in a headspace where you no longer care about finding love, in which you are willing to hook up with someone who may not have your best interests in mind. You know this person will try to manipulate you, so you keep your guard up and only pursue something casual. In a way, you’re flirting with the devil, and that’s part of the excitement.
“WooHoo” will be featured on Jordan’s self-titled album, Envi, which will be released later this year or early next year. Given what we’ve seen from his discography so far, his songs range from upbeat and happy to low-energy sad pop. Jordan told the SGN that his creative process is influenced by “whatever is happening in my life or whatever is going on in my head.” I feel as though this perfectly represents the human spectrum of how life comprises highs and lows. Whereas tough times may last, good times are always over the horizon.
From this, we could hypothesize that Jordan’s debut album is going to be contain songs that illustrate this spectrum. Maybe we’ll see an album that goes from joyful to depressing and so on, which could be particularly creative and somewhat funny. Or maybe it will go from positive songs to pensive tracks to hopeful numbers again, following a narrative in which the all-is-lost moment is at the midpoint. Whichever direction Jordan decides to take this project, I look forward to the day it’s released and possibly reviewing it.
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